Italian luxury brand Dolce&Gabbana will stop using animal fur in its future collections, the company announced on Monday.
“Dolce&Gabbana is working towards a more sustainable future that can’t contemplate the use of animal fur,” Fedele Usai, communications officer at Dolce&Gabbana, said. “We will integrate innovative materials into our collections and develop environmentally friendly production processes.”
“We celebrate Dolce&Gabbana for ending its association with fur cruelty and transitioning to more humane and innovative materials,” Joh Vinding, chairman of the Fur Free Alliance, said.
“The removal of fur from all future collections sends a clear message that the abuse of animals for our wardrobes is no longer in fashion,” Thomas Pietsch from animal welfare organization Four Paws, said. According to Four Paws, over 100 million animals die each year for the fashion industry.
Last week, Italian luxury brand Moncler announced it would stop using fur by 2024. The company will still use fur until its fall/winter 2023 collection.
In December 2021, Italy banned fur farming. The ten remaining fur farms in the country will be closed by the end of June.
Most fur comes from farms in China and Europe, where foxes, mink, racoon dogs, chinchillas and other animals are kept in tiny cages and are killed before they’re one year old.
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