Kate Moss wears cruel fox fur in Saint Laurent ad: demonstration in Paris

PETA France demonstrates in front of a Saint Laurent store in Paris, photo: Reuters/Benoit Tessier
PETA France demonstrates in front of a Saint Laurent store in Paris, photo: Reuters/Benoit Tessier

Animals rights campaigners protested on Wednesday outside a Saint Laurent boutique in Paris to condemn an ad campaign featuring supermodel Kate Moss wearing a fox fur jacket. 

The demonstrators from the animal rights organization People for the Ethical Treatment of Animals (PETA) were holding up a placard featuring Moss next to a fox, with the slogan ‘Who Wore It Better?’

“Today, we are here to denounce the fact that Yves Saint Laurent and its ambassador, Kate Moss, continue to advocate for the use of animal fur in their collections,” Iris Douzet from PETA France told Reuters.

“There was a photo released of Kate Moss in a coat entirely made of fox skin a couple of weeks ago,” she said. She described the horrible conditions in which animals live at fur farms: “The ways of killing are terrifying and painful for these animals who spend their life in misery in minuscule metal cages.”

“We’re asking Saint Laurent to stop using animal skins in their collections, just as some brands have done, Chanel for example, who stopped using fur in their collections,” Douzet said. “We also have Stockholm’s Fashion Week that has banned all skin and fur from its runways.”

Saint Laurent is a luxury fashion house founded by the late Yves Saint Laurent. The company is part of the French fashion multinational Kering, whose other brands include Gucci, Balenciaga and Alexander McQueen.

Footage of a PETA investigation at Finnish fox fur farm.

The Animal Reader is an animal news website. We want to encourage people to question whether it’s ethically and morally correct to treat animals the way we do in our society. We do this by reporting on news about animal welfare. If you can, please consider supporting animal journalism.

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